Friday, 20 April 2018
Mark Thomas

Mark Thomas

Mark Thomas - The editor and big chief of The Dubrovnik Times. Born in the UK he has been living and working in Dubrovnik since 1998, yes he is one of the rare “old hands.” A unique insight into both British and Croatian life and culture, Mark is often known as just “Englez” or Englishman. He is a traveller, a current affairs freak and a huge AFC Wimbledon fan.

Email: mark.thomas@dubrovnik-times.com

After the recent sand dust cloud that pretty much blocked out the sun in Dubrovnik the wind has changed direction, the skies have cleared and the region is in for a hot and sunny weekend. Both Saturday and Sunday will be warm and sunny with temperatures expected to reach a pleasant 22 degrees.

In fact, we are in for a longer period of warmer weather with the forecast showing sun and blue skies for at least the next five days.

Highs today topped out at around 24 degrees and the blue skies shone brightly as a slight northerly wind blew.

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Period of stable and warm weather on the way for Dubrovnik 

A stunning new time-lapse video featuring the cultural heritage of Croatia has been released. The new video, which was created by Mario Romulić and Dražen Stojčić, is a three-minute journey through the fantastically diverse cultural sites of Croatia and shows Split, Dubrovnik, Korčula and Zadar.

Made in co-operation with the Ministry of Tourism the video, entitled “TIMELESS STORY - Croatian Cultural Heritage – time-lapse,” has already received numerous positive reacations and will only help to promote the rich history of the country.

Check out this new video

It isn’t too late to enter this year’s Dubrovnik Half Marathon but you’ll have to be quick out of the blocks. Due to the runners’ interest, applications for the Dubrovnik Half Marathon have been extended, but with limited number of registrations available. 

The fourth edition of the sports and recreation event Du Motion - Runners' Days Dubrovnik will be held on the 28th and 29th of April.

The two-day event once again offers a program that features the popular Dubrovnik Half Marathon, the challenging City Walls Race, a 5K Charity Race and a Children's Race, alongside the Du Motion Expo and other accompanying events.

The past three years of the Du Motion event have attracted runners from over 50 countries and this most international Croatian running event is set to reaffirm its status if the numerous queries to date from abroad serve as any indication. Dubrovnik attracts many running and racing enthusiasts with its excellent atmosphere, interesting panoramic routes that pass through the Old City and along the Dubrovnik coast, as well as a variety of racing packages that guarantee a great time and getting to know all of the beautiful parts of the city.

The organisers confirmed today to The Dubrovnik Times that registration is still open and they have a few packages left. The late registration half marathon package includes a race bib, medal, Dubrovnik City Walls entrance, Dubrovnik museums entrance, Lokrum island excursion, free public transport, partner discounts, Du Motion info magazine and refreshments.

Follow this link for more details and register today.

Zagreb will have additional flights from Dubai this winter as the airline Emirates have announced an increase in their weekly operations. Emirates will introduce an additional two flights every week from Dubai to Zagreb in their winter schedule.

Flights were launched last June and have proved popular, with daily flights through the summer months and five flights a week through the winter. With the added two weekly flights in the winter the airline will now have the same number of flights between Croatia and the United Arab Emirates all year round.

"Emirates is pleased with the reception our product has had in the Croatian market. Passengers out of Croatia are travelling to Dubai, but also to the Far East, Australia and the Indian subcontinent and coming into Zagreb from Dubai and other destinations from Emirates' global network," commented the airline in an official statement.

According to reports on the specialised website ex-yu aviation the additional two weekly winter flights could bring another 15,000 passengers to Zagreb.

Advertising is all around us: at sport events, abandoned buildings, vehicles, toilets in restaurants, motorways, as well as television. Is there really a situation we could call – “too much advertising”? We will find that out from top professionals, panel speakers at NEM 2018 in Dubrovnik, that will discuss earnings, audience, content and new advertising tools.

We all like to see an interesting ad, hear a catchy jingle, or repeat that sentence from the ad we like. But on the other hand, we’ve all also found ourselves in a situation where we say: “If I see this ad one more time, I swear...” How to make money from advertising without losing the favour of the audience, and at the same time keep the level of advertising non-irritating – that is a challenge for experts.

Advertising should engage the buyer – it should not only persuade him to buy the product, but also induce an emotional reaction in him. Traditional advertising is still very much present and relevant (especially in our region), but there is an increasing need for content not focused solely on selling, which leads to the following question Is native advertising better and more profitable than classic advertising?

nem after party 2018

Answers to these interesting questions will be given by the speakers at the panel “Advertising – when is it too much?”, moderated by Kaltrina Bylykbashi, editor at Television Business International. Other speakers include Alida Žorž Miketek, Managing Director of AGB Nielsen Audience Measurement Croatia, Dirk Gerkens, CEO of TV2 Media Group, and Srđan Šaper, founder of I&F McCann Group, who pointed out the following:

“Times are challenging for all of us – advertisers, brands and agencies – because we need to find a way to reach consumers with a message that will be relevant to them. Today, when consumers are swarmed with hundreds of different messages, it is often hard for them to identify the right one. The best way of attracting consumers and audience to a particular brand is to make personalized ads useful, entertaining and, most importantly, smart. We know that the attention of today's consumers, on average, lasts only 6-8 seconds. The message, therefore, needs to be clear, honest, targeted... because only those messages that stay with the consumer make the difference. Essentially, this sea of content will lead to a search for great ideas that have a lasting impact. Creativity will definitely profit from this”, said Šaper.

World without marketing?

Guy Bisson, Research Director at Ampere Analysis, who has specialized in the global TV industry and has more than 20 years' experience as a leading industry analyst, touched upon the providers of SVOD services with no advertising:

“The risk has never been greater for the emergence of a viewer base with no tolerance for advertising. This is particularly so among the youngest demographic whose experience of viewing often centres on an SVOD service. The average SVOD home is already watching around two hours of streamed content a day, adding the additional threat of substitution for commercial broadcasters. Re-engaging this audience will become a key battleground for ad-supported players in the next decade.”

A key networking event

This year's NEM, which will be held from June 11-14, is an ideal opportunity for your new business story. Get inspired by panels, world-renowned speakers from the media industry, screenings and the company of people with similar interests.

“We know from speaking to our clients that NEM has become a key show for operators in the region, offering unrivalled networking opportunities by bringing content owners and Infrastructure players together... all in a breath-taking setting”, concluded Bisson.

To combine business with pleasure, secure your badge and book you accommodation at the official NEM website www.neweumarket.com

The colourful parrots that were a photo attraction in Dubrovnik for the past few years will no longer be in the centre of the Old City. The Dubrovnik city authorities have refused to give a licence for the parrots to be located on the main street, Stradun, for this season and have relocated them to the park in Pile.

Many have argued that these parrots have absolutely nothing to do with Dubrovnik’s tradition and culture and should be banned from the city altogether, but it would appear that the city has found a compromise and moved them away from the hustle and bustle of the main street to the relative peace of the park.

Even though thousands of tourists decide to have their photo taken with these birds every summer season there have also been questions raised as to the authenticity of this particular tourist offer, and more importantly the question of cruelty to animals.

This is Dubrovnik as you have never seen it before, well as nobody has ever seen it before. These animated images are part of a popular game for smartphones called “The Royal Romance.”

The game is a choices style in which the choices the player makes affects the final outcome. And Dubrovnik, or a slightly altered version of Dubrovnik, acts as the kingdom of Cordonia. It is a love story game in which gamers follow the romance and alter the final ending. Several fans on social media have stated that the book is very similar to the reality TV show, "The Bachelor".

The altered images of Dubrovnik certainly caught our attention and if Game of Thrones can add computer enhanced graphics why can’t a gaming company “play” with the original look of the city.

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At 47 metres the luxury yacht Africa is one of the largest ever private yachts to dock in the Bay of Župa. Africa, which can accommodate up to 12 guests, was launched in 2010 and has recently been purchased in a deal believed to be worth 16.7 million Euros.

Built in the Italian shipyard Benetti and designed by Stefano Natucci the yacht certainly dominates the shoreline in Srebreno. With a crew of nine, six guest cabins including a VIP cabin the yacht is the lap of luxury.

Although it hasn’t been publically announced it is believed that the owner of the mega yacht will be involved in the congress Reboot Dubrovnik 2018, which will be held in the Sheraton Dubrovnik Riviera from the 19th to the 21st of April.

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mega yacht zupa

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Sunny

25°C

Dubrovnik

Sunny
Humidity: 16%
Wind: N at 28.97 km/h
Saturday
Sunny
15°C / 21°C
Sunday
Sunny
13°C / 20°C
Monday
Mostly sunny
15°C / 20°C
Tuesday
Partly cloudy
15°C / 21°C

The Voice of Dubrovnik

THE VOICE OF DUBROVNIK


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